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Glossary

Analysis hub

Per-study workspace for transcripts, AI notes, editable auto-metrics, form aggregates, and cohort compare views.

The analysis hub is where each Insight study’s sessions land after completion. You get structured analyst notes (sentiment, themes, quotes), blueprint form aggregates, KPI cards for opens/starts/completions, and compare panels for dates or CRM segments.

Auto-generated metrics and notes are editable: if a theme label is wrong or a metric definition needs a tweak, your team fixes it instead of living with a sealed report.

Study owners can receive email digests when analysis finishes. The hub is designed for continuous listening — not one-off agency decks.