Back to glossary

Glossary

Website feedback widget

An embeddable Insight agent that launches conversational feedback from live pages — not a static poll or heatmap.

A website feedback widget is a small embed that opens a conversational Insight session from a live page. Visitors stay in context — pricing, checkout, docs, onboarding — and explain friction in their own words.

Unlike heatmaps or star-rating polls, the widget runs an adaptive interview: follow-ups, optional selectable UI, and blueprint fields that feed the same analysis hub as CRM and link studies.

KogniFeed’s embed is for owned-audience listening on your site. It is not session replay, click tracking, or a generic form popup.